I’ve completed tons of new work recently. I can’t share the confidential stuff, but there’s some I can make public. Below is a sample.
Sidenote: I’ve removed pages from my website
My consulting schedule is booked solid, so I’ve removed that part of my website. However, I can still accept invitations for keynotes and workshops (especially my Persuasion Boot Camp). If any of this interests, see my hidden page on speaking gigs (warning: a bit outdated -- I’ve so busy).
I’m very happy with how relevant my 2003 book is to today’s world. For more recent work, check out the Behavior Grid (www.BehaviorGrid.org) and the Behavior Model (www.BehaviorModel.org). These ideas now frame all our work at my Stanford lab. And the response in industry has also been very good.
Under development now is the Behavior Wizard, which will eventually pull together much of my work in one system.
I’ve published some papers about persuasive design, behavior change, and innovation methods. You’ll find my papers are short and easy to read.
http://bjfogg.com/design.html
http://bjfogg.com/fbm.html
http://bjfogg.com/fbg.html (I have newer, better paper on this topic, not yet posted. See www.BehaviorGrid.org for more.)
2000 words worth reading
The RSA asked me to write for their journal. The editors gave me 2000 words to share what I thought most important. “The New Rules of Persuasion”
Improving health with 160 characters
We completed a book on Texting 4 Health. This edited volume brings together the best material from our Stanford conference. The 15 easy-to-ready chapters showcase applications, ideas, insights on using mobile text messaging to improve personal and public health. You can buy this book on Amazon. The follow-up to this book and our previous Mobile Persuasion conference is the event Mobile Health 2010 @ Stanford in late May.
The subtitle of the book sums up my view: Texting is a simple, powerful way to improve lives.