Persuasion Boot Camp
About once a month I run a Persuasion Boot Camp, usually in California’s wine country. I limit enrollment so we can all sit around one big table at our guest home next to the river.
How to join me?
I don't announce the boot camps publicly. Instead, I have a list of people I notify. To get on my list, send me an email with "notification" in the subject line. My address is bjfogg at stanford.edu
Next event . . .
My next available Boot Camp is on June 13 & 14 in Healdsburg, California. If you're interested, you need to apply soon. This event will sell out.
How boot camp works . . .
For two days we work together, and you become a master of behavior design. Sharing and teaching like this is really fun. It’s my favorite format -- two days, small group, hands on. At each boot camp I become friends with fascinating people. I’m always sad to see the events end.
My camps are not about academic theory. Quite the opposite. In these events I teach practical skills you can use immediately at work. I will also prepare you to teach these insights and methods to your colleagues back home. For me, that’s the measure of success: How well can my boot campers teach others about Behavior Design.
My boot camp will change how you see the world and how you work. Everything about persuasion will be much clearer, and you’ll be much more confident in designing for behavior change.
What people say about my boot camps
"I wanted to thank you for the amazing opportunity. Truly unforgettable."
"I'm seeing applications of your boot camp all around me at work."
"You are an exceptional teacher with knowledge that entrepreneurs and change leaders need."
"Your bootcamp covered a lot of material, but I never felt overwhelmed. In fact, I felt energized."
"I did a quick consult today using your boot camp principles. Fun. Effective. Fresh."
“You were f****ing fantastic. Massive hit”
“. . . amazing event. Very inspiring.”
“Since the boot camp, I’ve applied your methods all over the place!”
"You are one of the special people I've met this year. Look forward to working together more."
“Brilliant, thanks BJ!”
