Option 1: End-screen
Behavior Design Live Training with BJ Fogg, PhD
In my Behavior Design Live Training, I train industry professionals to create products and services that influence human behavior for good.
Offered live (via Zoom), each Training is limited to 12 people. This is an ideal group size for hands-on, active learning.
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The tuition for Live Training on Zoom (formerly "Boot Camp") is $4000. That includes 16 hours of interactive training plus access to monthly, live Office Hours with me after training is over.
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I teach my unique models and methods, drawing on over 20 years of research and hands-on experience. Learning my system, Behavior Design, will be a gamechanger for your product--and for your career.
​"BJ Fogg's live training was without question the best professional training that I've participated in." - Maureen H.
My Live Training is right for you if . . .
Your product needs to change behavior but you don’t know where to begin.
In my training, you will gain a mastery level understanding of Behavior Design, an original system of models and methods to help you think clearly about human behavior and design successful solutions for positive behavior change.
Yes, that’s right. It’s a system — full of practical, proven, methods you can use immediately on any behavior change project.
Live Trainings are a rare opportunity to learn the system of Behavior Design, a result of 20+ years of my research and work. You can’t learn this anywhere else.
"BJ Fogg's training gave me magical powers: I can think clearly about human behaviour and design for behaviour change without being a behaviour scientist." - Emina A.​
You’ve already created a solution, but your design is not working.
In my training, you’ll learn practical, step-by-step methods you can use immediately to troubleshoot, gain clarity, and succeed with your behavior change projects.
You learn how to analyze your solution to discover what’s not working and how to create a solution that will.
"BJ's Live Training is transformational in the way you think about business objectives - a true paradigm shift. This is the program I've been looking for. I'm excited about how this will change.....everything." - Don C.​​
You’ve studied a lot about human behavior, but you don’t know how to translate theory into practice.
During my training, you’ll master the practical models and methods of my systematic approach: Behavior Design.
The Fogg Behavior Model helps you analyze what is and isn’t working in your solutions – and it helps you design new successful behavior change solutions. It’s one of many models I teach in my Live Training in Behavior Design.
I also teach the core methods of Behavior Design. These are the practical, tactical tools and skills you need to take insights and turn them into behavior change solutions.
Behavior Design is systematic. There’s no guesswork. Confusion gets transformed to clarity.
“BJ’s training was more impactful than 10+ years of research and product experimentation” — J.D.​
Your team is stuck on a behavior change project, and your team doesn’t agree on how to get unstuck.
At my Live Training in Behavior Design you’ll learn the practical skills to align your team, including how to:
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Pinpoint the #1 focus for your team.
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Transform project confusion to project clarity in less than 55 minutes.
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Share the vocabulary of Behavior Design, so everyone on your team speaks with clarity.
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Lead sessions in Behavior Design with confidence.
"I learned methods to work more effectively with teammates." - Brian L.​
You want to build your skills to be more effective at work.
Behavior Design is new and unique. At my Training, you learn a practical system to understand how to think clearly about human behavior and design successful solutions for positive behavior change – in any industry.
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Behavior Designers learn skills that make them more effective at work.
"It is not hyperbole for me to say this was by far the best learning experience I have had. It has provided the direction I was missing for the next iteration of my career." - Brian B. ​
"Learning Behavior Design was a pivot point in my life. Now I see more clearly about what to do next and that feels really good." - Jennifer C.
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"Career-changing knowledge." - Meschach W.
What People have said about Live Training with BJ Fogg, PhD:​
​​"I now have the tools and framework to have an impact on both my personal and professional lives." -C.W. ​​
"We were clearly in the hands of a master." M.N.​
“Content is immediately applicable to all aspects of life.” -TJ
"I loved the teaching format and methodology." - Sid
"Incredible, hands-on learning." -- Sohail
"BJ's teaching gave me an entirely new frame of mind to use for designing things." -Ethan B.​
“Easy, digestible, action oriented" -- Rick M.
“This training gave me effective tools for practically in everything I do.” -Austin